VIV SELECT CHINA 2024 - Asia's Premier Livestock Exhibition

September 5-7, 2024 | Nanjing International Expo Center, Jianye District, Nanjing

VIV SELECT CHINA 2024 - Expanding Global Reach, Strengthening International Networks

Building on its success, VIV SELECT CHINA 2024 continues to expand its global outreach. The VIV Worldwide team is actively promoting the exhibition with the theme "Harnessing Momentum, Driving Dual Circulation." They recently visited the Saudi International Poultry Exhibition (MEP) in Saudi Arabia and the Queensland Livestock Show in Australia, sharing information about the upcoming September event.

At these events, VIV Worldwide team members enthusiastically invited exhibitors and attendees to participate in VIV SELECT CHINA 2024, which has consistently attracted international attention. Many participants expressed keen interest in the upcoming exhibition.

Continued Promotion in Asia and Oceania

As part of its overseas promotion strategy, VIV SELECT CHINA received significant interest from exhibitors and visitors at the Saudi Arabia and Australian events who sought information about the September exhibition.

Insights into International Markets

Saudi Arabia: In 2023, the Saudi Arabian poultry market was valued at $17.328 billion, with an expected compound annual growth rate of 4.11% over the next five years. The consumption of animal-based foods, particularly poultry, makes the poultry industry one of the largest and fastest-growing sectors. According to data released by the Saudi Ministry of Environment, Water, and Agriculture (MEWA), the country's poultry production increased from 9 million tons in 2020 to 9.1 million tons in 2021. The Saudi government supports the industry through partnerships with the private sector, aiming to increase self-sufficiency to 80% by 2025 with an investment of $4.5 billion. Additionally, the government encourages foreign companies to invest in the Saudi market, especially in poultry farms, offering full ownership to local producers and direct subsidies based on production.

Australia: Australia's vast land area of 7.692 million square kilometers includes 4.06 million square kilometers of agricultural land, accounting for 53% of the total area. Natural grasslands cover 3.59 million square kilometers. The Australian poultry industry is subject to new welfare standards and guidelines, with plans to phase out cage eggs by 2036. The industry is also considering the implementation timeline, which will vary by state and territory. The new standards aim to improve animal welfare by requiring all new cages to include nesting areas, perches or platforms, and a digging area for more natural behavior.

Seizing Opportunities and Expanding Business

Below are potential buyers who may be interested in your products:

Kubbar International (Kuwait) specializes in importing, exporting, and distributing animal feed and additives, including probiotics, performance enhancers, feed enzymes, vaccines, and equipment for livestock and poultry farms.
Tharwa Investment (Saudi Arabia) is a leading investment solutions provider, dedicated to helping clients achieve their financial goals through a wide range of investment products and services.
Al TUQA Poultry (Saudi Arabia) operates in the poultry housing supplies business in Dammam, Saudi Arabia.
Free Range Egg & Poultry Australia Ltd (Australia) is a non-profit organization committed to independent accreditation for the highest standards of animal welfare, traceability, and production of free-range eggs and poultry since 1993.
Australia China AgriBusiness Association (Australia) is a non-profit organization established in 2018, headquartered in Melbourne, with member companies covering various fields in the Australian agricultural sector.
Redox Limited (Australia) is a leading chemical and ingredient distributor, offering a wide range of specialty and commodity products.
Algebra Bio Limited (Australia) offers innovative natural solutions for feed and food producers and consumers, focusing on meeting the needs of the industry.
Santrev (Australia) is a family-owned business with over forty years of experience in delivering high-quality structural steel-framed buildings for various applications.